Press release
November 2023

Company experts along with the new strategic partners have already developed several initiatives and are now summing up the interim results of their joint work launched in 2023.

Yakov & Partners has been carrying out CSR work for the Pushkin State Museum of Fine Arts in several topical areas.

A team of consultants has drawn up a series of initiatives to optimize the exhibition process, e.g. the museum has established a five-year planning horizon with an exhibition management project office. In support of the museum's regional activities, a development concept has been drawn up and presented for upgrading the Tomsk branch with a total area of 4,000 square meters. In addition, with support from Yakov & Partners, the museum has begun forming a new board of trustees. We have also mapped out a number of initiatives to boost the museum's revenue. Once implemented, they will bring in up to half a billion roubles of additional income each year. Those funds will be spent on preserving the museum's reserve collections, restoration work, and scientific research.

In the course of 2023, Yakov & Partners has conducted an analysis of commercial activities and processes for the Chekhov Moscow Art Theater, which formed the basis for a number of initiatives aimed at boosting the cultural institution's efficiency and compiling a qualitative portrait of today's theatergoers and their needs. This, in turn, has been used to define the theater's current development goals and mission. 

As part of the CSR project, a team of consultants and analysts has helped the Irina Viner-Usmanova Gymnastics Palace to draw up a strategy for enhancing commercial performance, optimize its governance structure and carry out a number of management reshuffles.  

Consulting support has enabled the palace to put together a strong team and speed up progress towards implementing its key priorities. Representatives of Yakov & Partners have already joined the palace's supervisory board, but this is just the start of our long-term collaboration. Together we plan to develop rhythmic gymnastics as a unique discipline at the interface between sport and art.

We as a company reinvest our time and resources in socially significant projects. Strategic collaboration with the Pushkin State Museum of Fine Arts, the Chekhov Moscow Art Theater, and the Irina Viner-Usmanova Gymnastics Palace is both an honor and an opportunity to contribute to the long-term development of the social and cultural spheres in this country.